Insights

What’s in Store for the Markets: An Investor’s Preview to 2025

No one can truly predict the future. But we spend a lot of time analyzing the markets – and all of the factors that can cause fluctuations – in order to help our clients maximize their investments. 

At the start of every year, we take a deep dive into the current financial and economic landscape to help our clients make decisions about the year ahead. Here’s our investors’ preview to 2025.

Growth in AI investment will continue

Last year’s equity market growth was primarily propelled by tech sector companies’ increasing investments in AI. And this trend is likely to continue throughout 2025.

“AI is the reason the tech sector was up last year,” says Wayne Wachell, Executive Chairperson and Co-Chief Investment Officer at Genus, referring to the fact that the ‘Magnificent Seven’ companies (Apple, Amazon, Microsoft, Meta, Alphabet, Tesla and Nvidia) accounted for more than half of the S&P 500’s 25-percent return last year. “Now the major players need to monetize it and make money. We’ll see how that plays out in 2025.”

Government spending will be reduced

With a new government set to take office in the U.S., and a Canadian election on the horizon for 2025, we’ll likely see significant changes on both sides of the border when it comes to government spending – particularly in the U.S., as the soaring government debt load poses a serious risk to the global economy.

“All of where we got to this past year has been propelled by government spending,” says Wachell, referring to 2024’s economic gains. “But it’s not sustainable.”

Incoming President Trump has already proposed an advisory committee to examine and cut back government budgets. And Wachell believes that if it’s successful “expect it to become a blueprint for other countries that are watching. They’ll see it as a playbook.”

Interest rates will continue to decline

Central banks are expected to continue lowering interest rates through 2025, and this should cause a rebound in the economy, Wachell says. Trump’s tariff threats, too, could drive interest rates even lower.

“The government needs to tackle the deficit to keep interest rates down,” Wachell says. “Can they pull it off? We’ll see.”

The world will continue to bifurcate, as geopolitical tensions grow

As global regions continue to draw lines in the sand, we’ll see trade relations further bifurcate, and on-shoring ramp up. “Everyone is working in smaller trading groups,” Wachell says. “The U.S. wants to bring manufacturing home. China will have to sell more to the global south, and create more consumption in its own economy. These hegemonic tensions between big players will continue. The question is, can we manage them without breaking out into a full-scale war?”

The superpower battle we’re seeing play out between the western hegemony, and Russia/China may currently be a cold war, but Wachell believes the tensions need to be decelerated – and that Trump may be the person to do it. “He wants to fight with tariffs and sanctions,” Wachell says. “He prides himself on stock markets going up, and since he was elected, they have. I believe he will try to mitigate some of these tensions.”

With or without this counter-reaction to the election results, we’ll see responsible investing continue to grow, as it has over the last several years. “We know from some of the surveys done by The Global Impact Investing Network (GIIN), impact investors are planning to increase their allocation to the renewable energy sector, to clean energy and to climate change mitigation,” says Stephanie Tsui, Chief Sustainability Officer, Portfolio Manager and Partner at Genus. “We’re seeing more demand for values alignment, and the younger generation is one of the key drivers.” 

Looking for a more exhaustive forecast for 2025? Watch the recording of our annual year in review and 2025 market outlook.

References:

  1. Fries, T. (2024, December 30). AI investment landscape: From 2024 tech rally to 2025 Broader Market Opportunity. Investing.com.https://www.investing.com/analysis/ai-investment-landscape-from-2024-tech-rally-to-2025-broader-market-opportunity-200655755
  2. Soaring U.S. debt poses risks to global economy, IMF warns. (2024, June 27). The Washington Post. Retrieved January 6, 2025, from https://www.washingtonpost.com/business/2024/06/27/imf-warning-united-states-debt/

  3. Trump’s tariff threat could drive interest rates even lower in 2025, economists predict. (2024, December 27). Toronto Star. Retrieved January 6, 2025, from https://www.thestar.com/business/trumps-tariff-threat-could-drive-interest-rates-even-lower-in-2025-economists-predict/article_6cb29472-b8c1-11ef-af16-4353f00b3c7a.html

  4. Uhlig, L. (2024, July 29). Deep Dive: A ‘new world order’ will lead to bifurcated blocs and more US-China protectionism. //www.investmentweek.co.uk/. https://www.investmentweek.co.uk/news-analysis/4339829/deep-dive-world-order-lead-bifurcated-blocs-us-china-protectionism
Facebook
Twitter
LinkedIn
Email

Client impact

“Graduating from a big bank to Genus was one of the best financial steps we've ever taken. Genus has delivered reliable asset growth despite our moderate risk tolerance. As our financial security has grown, we've also been the beneficiaries of a great client experience. The company's communications have been consistently transparent and informative, including educational webinars and a well-designed web portal where we can track investments daily. Most importantly to us, our portfolio manager has always responded swiftly and thoroughly to our questions and requests. ”
Martin T.
"Having relatively diverse financial goals and needs, along with a slight reticence regarding the stock market, Genus skillfully addressed all of our concerns, and put together a truly exceptional plan: Fossil free funds and a diversified investment portfolio, check; An effective Impact investment portfolio that coincides with our hopes and dreams for a better world, check; Professional advice and assistance to create a donor advised charitable fund with immediate charitable receipts for tax purposes, check. Returns? Way beyond our expectations! We even had some fun along the way and certainly enjoyed an incredible two-year start to what will be a satisfying long-term relationship with Genus."
Marc B.
“I love the service I get at Genus.”
Chris H.
“Leslie and I were fellow board members when we met twenty years ago. For the last ten she has been thoughtful in the construction of an investment strategy for my family and is executing the strategy as planned. The team at Genus has met my expectations and are a pleasure to deal with.”
Bob Q.
“For over 15 years, I have provided selection and performance evaluation of multiple investment managers for a significant family office. Leslie and Genus have been foundational for me in my role. I have always found Leslie and her colleagues to be insightful and proactive, and found the performance of their portion of the portfolio to be well above benchmarks. And they have been a great pleasure to work with.”
Douglas H.
“Genus is a very innovative firm. I am pleased to invest in their Fossil Free and Impact strategies that help me invest in line with my values.”
Marnie C.
“Great team of professionals. Excellent website and reporting. Responds to inquiries promptly. Very pleased with the process of changing from another company to Genus as well. Kudos.”
David L.
“Genus consistently provides a good, clearly explained, comprehensive picture of the general economic and financial situation, along with an excellent account of the investment decisions made in relation to this. Genus’ equally strong concern with clients’ questions and requests for further information is also a very important part of the service it provides.”
Allan S.
“Back in 1992 when I found myself at fifty with a substantial amount of money to invest, I knew just one thing — that I didn’t want to contribute to tobacco companies, arms manufacturers, or oil. But over the ensuing years the options for socially responsible investing have become far more sophisticated and I’m very happy that this is a big part of the Genus approach. I also very much appreciate the long-term relationship with my portfolio manager, Mary Lou.”
Ann P.

As seen in

Are you ready to make an impact
with your investments
?

Call us
Call Us
1-800-668-7366

Or fill out your details and we will get back to you.